We’re back from Amsterdam! Every year, IBC is a unique opportunity to connect with partners, end users, customers, and everyone passionate about live production and visual storytelling. Vizrt’s booth was a dynamic and interactive space, buzzing with conversations and demonstrations on what can be achieved across media & entertainment, sports, enterprise, and content creation.
From the automation solution that simplifies and speeds up production workflows, enabling more time for teams to focus on their creativity; to sports solutions that lower the barrier to entry in creating stunning augmented reality (AR) graphics and in-depth analysis – this year’s IBC was all about how to best engage and immerse audiences, no matter which device they tune in from.
At the Vizrt booth, we also highlighted the partnership between Zoom and TriCaster, which elevates the viewing experience while simplifying remote live connections for live productions of all types. Whether it’s a town hall, a lecture, a webinar, or a live stream, bringing in remote guests can be seamless and integrated, while looking smooth and engaging for viewers.
And to top it all off, Vizrt brought home TWO Best of Show awards, for the innovations introduced in Viz Engine 5.4 and Viz Arena 6!
Check out the Vizrt booth tour!
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Automated Live Events
Automation has been a game-changer for consistency and speed, no matter the size of the production team. Focusing on live event automation outside of the newsroom, this area showcased how the TriCaster and Vizrt’s automation tools work together to control switching, graphics, and screens, in a scripted or unscripted format – all from a single operator setup.
AI-Enhanced Virtual Studios
Virtual studios can provide many purposes, with the right set up designed to deliver more dynamic, insightful, and visually compelling studio coverage and content. Production teams can scale up visual quality without scaling production costs; enabling consistent, on-brand content across linear, OTT, and social platforms.
Video — Check the demos
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Demo Pods
Got a story to tell and viewers to engage? Vizrt lets your team focus on what truly matters—creating unforgettable viewer experiences:
Scalable Sports Solutions
This pod showcased how teams can scale their production value by adding augmented reality, AI-powered keying, and data-driven graphics that truly engage sports fans anywhere in the world. From pre-game shows to region-specific sponsor content, everything is designed for fast turnaround, automation, and audience impact; making even small crews look like big broadcasters.
All-in-One Live Production
With the powerful TriCaster at the heart of every production, deliver high-quality live productions using a streamlined setup that combines switching, graphics, and remote contribution in one. TriCaster-based workflows can adapt to productions of any size — from solo operators to larger event setups — it’s a complete solution that reduces setup time, crew requirements, and complexity, while delivering stunning on-brand and professional output.
AI-Assisted MAM in the Cloud
In a dedicated space focused on AI-assisted media asset management, experts showcased how broadcasters can reduce time-to-air, streamline asset access, and integrate archive, edit, and playout workflows using a scalable, cloud-ready system powered by smart metadata and automation. Sports productions can build a content factory that automates ingest, tagging, and publishing, accelerating delivery and increasing content value.
Empowering the next generation of creators at the IBC x Google Cloud Hackfest
In a two-day event, supported by Formula E, Google Cloud and partners called on innovators, engineers, content creators, and all creatives in broadcast technology for some hands-on tech creativity. Participants used the latest cloud tech, including Google Cloud and Vizrt’s powerful production switcher TriCaster Vectar, to build live Formula E content.
At Hall 14, creativity took the wheel, bringing innovation front and center in shaping the future of broadcast technology!
See you next year!
Connect with a Vizrt specialist and take your production to the next level.
Missed us at IBC? Talk to an expert!
It’s been an absolutely brilliant couple of days here, meeting some amazing customers and partners, listening to the innovation they’re doing in each of their fields, and sharing with them what we are working on has been truly memorable,
Rohit Nagarajan
CEO at Vizrt
