Viz Channel Branding
Stop audiences "zapping" away and keep them engaged and loyal with automated and scalable branding, promo, and channel cross-promotion across all linear, FAST, VOD, and OTT channels. Effortlessly automate graphic elements, promos, and alerts for a seamless viewer experience, while maintaining total control over your network’s identify.

Keep Audiences Informed
and Loyal
Keep viewers engaged during ad breaks and transitions by automatically displaying what’s coming up next and what’s playing on related channels. Viz Channel Branding updates these on-air graphics instantly when schedule changes occur, ensuring your audience is always informed and less likely to switch away.
Ready for Tomorrow’s Production Needs, Today
Complete Confidence in Your Branding Outputs
Viz Channel Branding’s Channel Deck provides a single source of truth for all your channel branding outputs across any number of channels. This gives your Master Control Room operators complete confidence in graphics output, with oversight on the output of any channel, the planned branding for it, and the result.

Viz Channel Branding Demo
Watch this on-demand demo where our experts showcase Vizrt’s powerful automated branding and promo solution, Viz Channel Branding
Viz Channel Branding 5.4
This latest minor release introduces several new features, improvements, and bug fixes designed to further improve your channel branding workflows, including several improvements to the Housekeeper service. Read the full release article here, and download the installers and release notes through the Vizrt FTP site: products/VizChannelBranding/Latest Version/5.4
Common Questions & Answers
Find out all the essential details about our platform and how it can serve your needs.
Viz Channel Branding is a comprehensive solution that allows broadcasters to automate and manage their on-air graphics and brand identity. It simplifies the process of displaying logos, tickers, promos, and other visual elements to ensure a consistent and professional look.
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Resources

The power of channel branding and cross-promotion in 2024 and beyond: why it matters more than ever
Estimated reading time: 6 minutes In today’s media landscape, where viewers have access to an overwhelming number of channels and platforms, capturing and retaining audience attention is becoming increasingly challenging. With the rise of content consumption habits like “zapping” to other content during ad breaks – or changing to a different device altogether – broadcasters…

